8 Pixels Design Blog

PIRELLI TYRES SHOPPING EXPERIENCE

The inspiring principles of the project consist in transforming the prospective clients’ approach towards their tire-dealers and directly involving them in the choice/purchase process. We tried to add new tools which can provide new experiences. Feeling through feelings. Perceiving through the 5 senses. Visual Merchandising. Communication. Products. Environment. Finding a new way of communication, more effective than the simple gadgets which invade the tyres sector, but leaving, however, its technical characteristics and charm unchanged.

DIDI

Didi is a handmade product by Magenta. Designers: Ronen Bavly and Ornit Arnon. Through a playful study of folding and reopening of ellipse shapes, like the figure of a pleated skirt, we found the eventual cone, whereas the "folding" lines became light slits. The lamp employs a LED bulb. Its small measures help to retain the lamps' miniature figure and its aesthetic value. The Lamp shade is the direct heat reducer of the Light bulb, thereupon although made purely out of metal it is possible to touch it all over

The booklight

The bookLight is a funny book lamp that features shapes of a book. The way to turn on the light is similar to how you take out a book from a shelf. It can be charged both by usb and an adaptor. Usually we put this light on the bookshelves and take out the booklight to switch it on and use it wherever you need it.

HandiShred

HandiShred is a portable manual paper shredder requires no external power source. It is small and compact so you can simply store it inside a drawer for easy access. This device works great to shred any documents or receipts to ensure that the client, private, confidential and any personal information is kept secure at all times.

Utrecht City Theatre

Nikolatesla Unplugged

Refined design solutions that cater to top performance in cooking and extraction is marked with Nikolatesla Unplugged. Controlled through fixed click-release knobs with analog touch and feel, providing quick and intuitive access to its features. All elements are incorporated into a bold-lined appearance, developed to intelligently separate the cooking zone from the control area. The cooking and extraction areas are distinguished by the linear central glass flap, which conceals the extraction area.