Mamba Chiliast
Mamba Chiliast is a brand identity created for a basketball community formed by fans of the Mamba Mentality. The identity brings members together through basketball activities and gives them a sense of belonging, pride and distinction. The logo uses the shape of a hexagram as its visual framework, formed by the combined letters M and C. An eye placed at the visual center represents the Mamba. The hexagram recalls shared associations of belief, organization and energy. The logo can be printed, sewn or injection molded in many sizes.
Mamba Chiliast Brand Identity by sxdesign was selected as a creative example of communication design by the A' Design Awards. Mamba Chiliast Brand Identity earned the Silver A' Design Award in Graphics, Illustration and Visual Communication Design in 2022. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design competition that celebrates exceptional design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
