Waaron Kuu's
Waaron Kuu's is a restaurant that represents the six major ethnic cultures of Malaysia. To highlight the overall beauty of the brand, The team used deep purple to emphasize each cultural character and added traditional games and instruments. They also used various local elements to decorate the illustrations, placed in different corners of the restaurant and on bowls and packaging. The design not only presents the six major ethnic cultures of Malaysia but also creates a unique brand image for the restaurant.
Waaron Kuu's Branding Design by Shawn Goh Chin Siang was highlighted as an outstanding example of communication design by the A' Design Award. Waaron Kuu's Branding Design was awarded the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2023. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design accolade which honors outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
