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Snow Mountain Lounge Marketing Experience Center

Snow Mountain Lounge

Snow Mountain Lounge is a marketing experience center in Chengdu, China. The interior serves several roles, including an urban exhibition hall, a government service center and a community art center. The space is divided into clear zones that suit different needs. A central installation named Aurora Polaris extends about 300 meters and is made from many pieces of acrylic, giving a transparent and light appearance. Interior and exterior surfaces flow into each other. Light is used throughout to support sharing, openness and interaction. The project was completed in 2021.

Snow Mountain Lounge Marketing Experience Center by Song Han has been identified as an outstanding illustration of architectural design by the A' Design Award & Competition. Snow Mountain Lounge Marketing Experience Center was awarded the Silver A' Design Award in Interior Space and Exhibition Design in 2024. The A' Interior Space, Retail and Exhibition Design Award is an international, meritocratic, just and fair design competition that honors outstanding design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.

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